Response to “Hey! You Can't Wear That!”

Response to “Hey! You Can't Wear That!”

1.     How do you feel about Michael Jeffries’ view on who should wear Abercrombie and Fitch’s clothing?

In my opinion, Michael Jefferies’ view on who should wear Abercrombie is inappropriate, because everyone has the right to choose what they would like to wear, it is part of the human rights. However, not only fat people get judged and discriminated in our society, skinny people might also face these problems too. For example, I have been discriminated by my elementary classmates since I was wearing the wrong “outfit”.

2.     Is it fair/equitable to target a particular group of teens? Why or why not?

It is unfair to target a particular group of teens, because as I have mentioned, everyone deserves the right in purchasing anything according to their own wish. Company also has the responsibility to adjust their marketing plan for more than one particular group. If the target is more than one particular group, the company itself will earn more too. Since targeting more than one particular group of teens can possibly benefit for both the company and the customers, so why don’t companies think about it?

3.     How does this contribute to our already biased perception of what beauty is?

This contributes to the biased percertion of what beauty is because Jefferies openly states that being too big for a certain size is considered ugly, or fat, or non worthy to live. This gives an impression that we are never good enough for society because of how we look. And no matter how we change, because of the definition of beauty by society, we will never be able to be good enough.